Feedback from past attendees:
“A very high standard of presentation and content, very valuable for all involved” David Wilson, Managing Director Heritage Futures International
"It is an excellent workshop and would be accessible to many groups and individuals" Cressida Bishop, Millennium Public Art Gallery
"Thoughts and ideas from Jo were extremely useful and I will take these to make a brilliant marketing plan!" Jennifer Wilson, Geraldine Vintage Car and Machinery Museum
What will I learn?
This hands-on workshop will include
·Practical skills and useful tips for developing and implementing marketing plans
·Cost-effective techniques for organisations with limited budgets
Please click here to see a workshop programme.
Who will I meet?
Jo Doherty is a specialist marketing consultant with 18 years experience in the cultural and tourism sectors. Previously Marketing Manager for Te Papa, Jo now runs her own consultancy and has worked with a range of organisations, large and small. Jo is a marketing practitioner rather than a theorist.
Other museum personnel in your region - a great networking opportunity!
Who is it for?
This workshop is an opportunity for representatives from museums, heritage organisations, the arts and cultural sector, iwi organisations, and others in the region to learn useful new skills and share ideas.
How do I sign up?
·Please contact Deborah Pathak at the Gus Fisher Gallery
·Phone: 373 7599 extension 86646 or email: gusfishergallery@auckland.ac.nz
·The registration fee is $10.00 only
·Please post to Deborah your cheque made out to Auckland University to:
The Gus Fisher Gallery
The University of Auckland
Private Bag 92019
Auckland
What should I bring?
·Your lunch (morning and afternoon tea will be provided)
·A specific project that you would like to develop a marketing plan for (e.g. an exhibition, the organisation as a whole, an event, a commercial business).
·The following National Services Te Paerangi Resource Guides: No.1: Working with the Media, No. 3: Know Your Visitors, No. 19: Developing a Marketing Plan, No. 21: Developing Business Cases for Museum Projects.
·Click here to download free copies of these guides from our website.
·Please email any learning objectives or issues you would like to see covered in the workshop to gusfishergallery@auckland.ac.nz
Want to find out more?
·Please contact Phoebe Arthur at National Services Te Paerangi
·Freephone: 0508 678 743 or email phoebea@tepapa.govt.nz