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Virtual reality tours into artists’ studios, digital treasure hunts, and animated portraits of historical characters that come to life to tell their story, are just some of the innovations that have been developed within Te Papa’s innovation accelerator – Mahuki.
Now in its third year, Mahuki, the world’s first culture-tech accelerator, has a strong reputation for developing leading digital businesses for the culture and heritage sector.
Applications for the 2018 Mahuki intake have opened. General Manager, Tui Te Hau is looking for applications from companies or individuals across New Zealand who want to enhance the way people experience culture.
“We’re offering ten teams of technology entrepreneurs an incredible opportunity to develop their next generation digital ideas into new businesses tailored to the culture sector.”
The successful applicants will begin a four month residency at Mahuki in Te Papa in early August. During this time they will have exclusive access to Te Papa’s experts, resources, 1.5m visitors, and wider cultural and business sector expertise to help develop and test ideas.
“Te Papa is recognised globally for the innovative way in which we present our national culture. With this reputation Mahuki offers its entrepreneurs very real pathways to national and international customers in the cultural sector.”
“In the last two years we’ve helped 18 teams develop their innovations and 61% have gone on to secure 22 paid deployments in NZ’s culture sector including within Te Papa,” says Ms Te Hau.
“I’m also really proud of the number of Māori, Pasifika, and women entrepreneurs that have come through our programme.”
“We’re realising talent potential in a wide range of communities throughout New Zealand, both regional and urban, while also opening up new avenues to connect communities to their culture.
Empowering communities to use culture and technology to create sustainable prosperity is a great thing for the country,” says Ms Te Hau.
Mahuki has recently been acknowledged internationally for its work to empower the business leaders of tomorrow. A partnership agreement has been signed to join the INCO network, a French non-profit organisation with a global network to help mission-driven start-ups to access the world. One of the benefits of this partnership is that Mahuki start-up teams have access to INCO’s Jump Seat Express Program – where teams can have a one-week learning expedition to explore new avenues for growth in a foreign market.
“It’s these types of amazing opportunities and connections that Mahuki can offer our entrepreneurs, and in turn, advance the capabilities of New Zealand’s future business leaders and problem solvers .”Ten teams of technology entrepreneurs from across New Zealand have been selected by Te Papa to develop their innovations in this year’s residency programme at the national museum.
A pōwhiri to welcome the teams was held at Te Papa’s Rongomaraeroa marae earlier today. Over the next four months the entrepreneurs will have exclusive access to Te Papa’s experts, resources, visitors, and wider cultural and business sector expertise to help develop and test their ideas.
Te Papa Chief Executive Geraint Martin, who was part of the welcoming party, said he was thrilled to welcome these future digital leaders to Te Papa.
“Te Papa is always looking at ways to enable new kinds of storytelling and connect New Zealanders with their taonga. We look forward to what they produce for the cultural, heritage, and learning sectors to enhance the user experience.”
This year’s entrepreneurs come from all over New Zealand, including New Plymouth, Dunedin, and Invercargill. The products range from creating technology to help visitors feel collection objects without physically touching object, event management software, and interactive maps to connect research data. For more detail on each team please see below.
In addition to access to Te Papa’s experts, teams will also be mentored by the hugely successful Ezel Kokcu, who was recently named Mahuki’s 2018 entrepreneur-in-residence.
In the last two years Mahuki has helped 18 teams develop their innovations, with 61% having gone on to secure 22 paid deployments in NZ’s culture sector, including within Te Papa.
Mahuki is supported by Callaghan Innovation, Morrison Kent, Deloitte Private and is a member of the INCO network. One of the benefits of the INCO partnership is that Mahuki start-up teams have access to INCO’s Jump Seat Express Program – where teams can have a one-week learning expedition to explore new avenues for growth in a foreign market.
The 2018 Mahuki teams, 2018. Te Papa