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Watch: Tofilau Mata Atonio talks about the trope of the dusky maidens

Watch Mata Atonio talk about how adornment influences her life as a Sāmoan woman, and finding out the names of some of the women photographed in Sāmoa who remain unnamed.

“One thing that I have seen around in our tour, around Te Papa, that was good to see all those photos from back in the day. I actually took some of the photos and I sent it to my friends in Sāmoa, and they said, ‘Oh, we know who that is.’”
– Mata Atonio

Watch Mata Atonio

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Sāmoan

Māori

English

Meet Mata

Tofilau Mata Atonio was born in Iva, Savai‘i, Western Sāmoa and is a chief in her family. She lives in Wellington and is a long-time staff member at Woolworths Kilbirnie where she works as a Checkout Supervisor. She is a Union Delegate and has been a prominent advocate in campaigns associated with the Living Wage Movement Aotearoa.

Alongside other staff, she is known in the store for wearing a sei behind her ear as part of her checkout uniform and for her warm relationships with regular shoppers, including acknowledging birthdays or marking moments in-store over the loudspeaker.

She is a mother and grandmother and has long supported local schools and cultural initiatives in Wellington’s eastern suburbs.

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