Working with your community
Te mahi tahi me tō hapori
Museums thrive on support from diverse groups, each requiring different types and levels of engagement. Groups you engage with, and seek to enable, may include:
- friends (members)
- educators and students
- local authorities
- local and other iwiiwi tribes, and hapūhapū subtribes
- donors: individual and corporate sponsors
- local residents and community groups
- strategic partners in other local museum and tourism operations.
Engaging your audience
Talk: Engaging museum audiences
Nina Simon from Museum 2.0 speaks at Te Papa about participatory museums as places where visitors can create, share, and connect with each other around content. Use the slides and audio below together.
Talk: The Met’s Multicultural Audience Development Initiative
Donna Williams, Chief Audience Development Officer at the Metropolitan Museum of Art explores how museums can be welcoming places for communities, and discusses how the Met encourages its community to ‘become part of the museum fibre’.
Research: Engaging youth and young adults in cultural institutions
Ruth Harvey from Puke Ariki explores four ways in which institutions can overcome their perceived ‘snobbiness’ to engage youth and young adults.
Building support in your community
Working with local government
Local government can have a big impact on the success of museums and galleries. It’s therefore important to have a good understanding of how councils operate.
This guide, from National Services Te Paerangi, outlines local government powers, operations, and decision-making relevant to museums, galleries, and other cultural organisations. It suggests ways these organisations can build and strengthen relationships with their local council.
Developing a public programme
Good public programmes are a great way to build community support, increase visitation, build up interest in your collections, and educate your visitors.
Use this checklist and template from National Services Te Paerangi to help you plan public programmes.
Maintaining community support
How can you maintain community support into the future? Here are some tips on keeping people interested in and involved with your museum.
Maintaining community support in a fast-changing world